7 advanced Google Shopping strategies [Infographic]

Google Shopping Ads now make up 56% of retailer ad spend in the USA, and a study by Merkle has shown that Shopping ads also accounted for 46% of clicks to retailers in the second quarter of 2016.

The current trends indicate that Google Shopping revenue is only going to grow in the next few years, making it more vital than ever to have a strong Google Shopping strategy as a retailer.

The infographic below, produced by Clicteq, will give you a quick visual and entertaining summary of seven advanced Google Shopping strategies that can supercharge your Google Shopping performance and help you compete in 2017.

Share this article
  • Facebook0
  • Linkedin138
  • Google+23
  • Twitter
161
Related articles
Meeker"s Report on the state of advertising and ad trends to watch out for
3 ways to scale your SEM efforts when you are hitting a wall
Three strategies for cracking the B2B code on Facebook
A visual guide to Pinterest advertising

Wesley Parker is CEO of Clicteq (http://clicteq.com) and a contributor to Search Engine Watch.

Want to stay on top of the latest search trends?Get top insights and news from our search experts.
Subscribe
Related reading
PPC 101: Eight tips to get started

PPC, or Pay-Per-Click, marketing can deliver effective results for a business, but it can also seem overwhelming when you"re just getting started. How can you use it to increase ROI?

PPC 16 May 17 | Tereza Litsa
The psychology of language for paid search

The success of your PPC campaigns may depend on the language that you’re using. Here"s how to improve it.

PPC 03 May 17 | Tereza Litsa
How to use Google’s new demographic targeting for search ads

Through AdWords, Google has given advertisers a lot of control over when and how their ads are shown, but until recently, it wasn"t possible to target users based on demographic. Here"s how to use Google"s new demographic targeting for search ads.

PPC 20 Apr 17 | Wesley Parker
How URL hijackers are disrupting banks’ PPC campaigns

A major phishing scam appears to be hijacking the paid search ads of financial and banking companies on brand keywords. What is going on, and how can banks protect themselves?

PPC 28 Mar 17 | Jamie Smith

Nguồn: searchenginewatch.com